Cybergenic is the New Telegenic.
Check out this awesome essay by Paul Saffo -- he really nails it: Obama's 'Cybergenic' Edge
So many structural shifts are happening right now. Most of the assumptions we have about how the world of power and influence works are based on paradigms dating back to the 50's and 60's. New platforms and mindsets open up great value to those willing to work with them. This is an exciting time to be playing with the art and science of bringing cool stuff to life.